Replicate that color five times - in a horizontal row - in your preferred web color tool or design tool. Test out a few variations until you find the best color combinations.Ĭhoose your main color. Next, choose two adjacent colors on the color wheel to create color harmony. The best way to start is to choose one single color as your main color. Okay, so how exactly does one go about creating a great analogous color scheme? Tips for Creating Different Analogous Color Schemes It’s a key aspect of color psychology that should influence how you select your color combinations.įor that reason, always make color choices that are relevant to the client’s goals and brand as a whole. Think shades of blue, green, and light purple.Ĭolor temperature matters because it impacts the brain’s emotional response. They call to mind natural elements that make us feel refreshed and peaceful, like the sky and the ocean. Think yellow, red, and orange.Ĭool colors arouse feelings of calm and tranquility. Warm colors evoke feelings of heat, passion, playfulness, and stimulation. When we talk about temperature of different colors, we’re referring to how warm or cool a particular color is. To create different shades, tones, and tints, start with a pure hue as your base color and then:Īnother factor that affects a website’s visual appeal is color temperature. The best web designers know that tint, shade, and tone make a big difference in a website’s overall look and feel. Impressive web design is about more than choosing the right analogous hues. It’s a good reminder of what not to do, as well as a funny trip down memory lane.ĭesign with Tints, Shades, Tones, and Temperature in Mind This will also encourage users to stay on your site for a longer length of time.įind examples of which color combinations to avoid at the Web Design Museum’s “bad and ugly websites” list. To improve the user experience, use an analogous color scheme and a hint of contrast. By comparison, color schemes without contrast can tire the eye. So why is contrast so important to color harmony, anyway?Ĭontrast creates a sense of visual balance for the human eye. Consider adding a pop of red to contrast your dominant colors. The best way to do this is to pick an additive color, or a complementary color, from the opposite side of the color wheel.įor example, let’s say you choose blue, blue-violet, and violet as your analogous colors. They also break up the monotony of an otherwise monochromatic color scheme.ĭesigners build in contrast to create eye-catching, analogous color palettes. It’s normal for designers to break the color theory “rule of three.” That’s because contrasting colors are vital for an effective color palette. But color harmony is not as simple as picking three side-by-side primary, secondary, and tertiary colors. You may have noticed that the best color schemes use colors that are compounds of two other colors. Here are some examples of analogous colors that work well together: It also makes it more difficult to maintain consistency from page to page. If you use more than three colors, it can distract the eye. Sticking to three colors will ensure a website that is clean, consistent, and pleasing to the eye. No matter how tempting, avoid the urge to use more than three colors in your analogous color scheme. They then add a third color to serve as a less dominant hue. To start, most designers choose a main color, followed by a complementary color. Creating an analogous color scheme is but one way designers can improve UX.Įxamples of Effective Analogous Colors Schemes in Web DesignĪn analogous color palette uses three colors.
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